Currently, 3D cinema is little more than a fairground phenomenon. To be able to transcend its' present phase, it will be necessary for it to develop its own expressive language. The propagation of these personal codes will not be born out of the great Hollywood studios but from other creators capable of exploring the possibilities of emotional proximity and 3D interaction on a narrative level. Creators who are also well accustomed to experimenting with different formats and who live the reality of their audience day to day such as multimedia studios, television producers, etc.
The sports channel, ESPN, has recently announced the imminent launch of ESPN 3D, with the idea to emit at least 85 live events during its' first year in glorious three-dimensionality. Closer to home, Catalunya Television will begin emitting titles in 3D during this same year. Apart from acquiring finished productions, they anticipate the possibility of creating new pieces. The film director and set designer, Lluis Danés, from 8 de agosto, will premiere this initiative with the recorded version of "Llits" ("Beds"), his most recent musical and circus-style play. "This will be the first recording that TV3 (...) carries out in 3D", commented Danés and he is not shy with his fascination for the experience: "I'll be including video projections in my next play and I'll almost surely use 3D for its magnificent spectacularity".
Beyond its future narrative possibilities, there exists an area where the application of 3D is about to generate a qualitative jump: the design and creation of user interfaces. It was possible to see multipoint interfaces in Minority Report which we have started to use in devices such as the iPhone. Another example is the recent science fiction film, Avatar, which helps to discern the next phase in the development of GUI. When all is said and done, considering that our physical environment is three-dimensional, the development of the interfaces which we use when manipulating programs, machinery and even in communication, will need to make the most of 3D to achieve interaction models that are really ergonomic.
